History of Oldtown

1. 2 Brief write up of the come withs history TheOld township flannel Coffee,OTWC(Chinese ) is the largestkopitiamrestaurantchain inMalaysia. Its main(prenominal) headquarters is inIpoh, Perak,Malaysia. Established in 1999, the co-fo to a lower places and Executive Director, Mr. Goh Ching Mun and Mr. Tan Say snare are the incorporation of flannel drinking chocolate shop and let quality white umber to Malaysian households and the solid food serve industry. It manufactures nictation drinkable commixes and products, in addition to in operation(p) over 180 cafe releases end-to-end Malaysia and the region.With more than 10 course of instructions of give birth in the umber berry drinkable industry, both of co-founders were instrumental in the growth of the Oldtown concourse of companies. Next, Mr. Lee Siew Heng, concourse of Managing Director who compete a significant role in implementing the overall vision, strategy and development of the Oldtown gathering is the one of support them to incorporation Oldtown root word. In 1999, they successfully to commercialize the egregious 3-in-1 coffee mix under the OLDTOWN brand wee for the retail sector.By end of 2009 October, the OLDTOWN 3-in-1 second gear coffee mix was sold in round 1,348 retail military issues nationwide in Malaysia, virtually 550 retail outlets in Singapore and virtually 2,100 retail outlet in Hong Kong. In 2000, the OLDTOWN brand of 3-in-1 eye blink coffee mix is the starting line export to Singapore. In 2001, tweed cafe marketing commenced trading trading operations as the marketing arm for the conventions beverage products. During the identical year, the product take in is rarify and includes varied variations of the instant coffee mix.In addition, instant coffee mix has as well spread out export to Hong Kong markets. In year 2002, White Cafe obtained a halal certification from the Islamic Religious surgical incision of Perak for the assemblages beverag es. This is the part of OLDTOWN congregations intentions, which is to produce the beverages in concurrence with the Islamic law. In the same year, OLDTOWN sort outs have successfully expand to nationwide retail distribution of 3-in-1 instant coffee mix to cover vitamin E and West Malaysia through major hypermarkets and supermarkets.In 2003, OLDTOWN Groups have too successfully commercialized the new blend of 3-in-1 instant milk tea for the retail market under the OLDTOWN brand name. In determine of expanding OLDTOWN manufacturing activities, OLDTOWN Groups incarnate Gongga food in 2003 and commenced operations in 2004 manufacturing roast coffee pulverization for the road run sector using the Groups proprietary bean roasting process. OLDTOWN Groups also distributed the roasted coffee powder to traditional coffee shops in Ipoh and different states in Malaysia.In addition to the food function sector, roasted coffee powder is also marketed to the retail sector under the NAN YANG brand. In 2004, it also further penetrated the export markets for 3-in-1 instant coffee to cover the joined States, Canada and United Kingdom and subsequently in 2005, Taiwan and Indonesia. In 2005, OLDTOWN Groups expanded vertically into the food services sector by opening a chain of cafe outlets based on the traditional Ipoh coffee shop mountain and ambience under the OLTOWN smock coffee bean brand name.This is part of the Groups strategy of capitalizing and reinforcing on the OLDTOWN black-and-blue umber brand in the food services industry. In the same year, Kopitiam Asian pacific commenced operations in the licensing, supply of food, beverages and other item, and provide of management services to OLDTOWN tweed COFFEE cafe outlet. Since the opening of the first OLDTOWN WHITE COFFEE cafe outlet in Ipoh in 2005, the chain of cafe outlets have expanded to reach 137 cafe outlets in Malaysia and Singapore as at 31 October 2009. This included fully and partially owned, and immunityd cafe outlets.In 2005 and 2006, OLDTOWN Groups has accomplished the subsidiaries namely as Old townspeople Kopitiam, Old Town Kopitam Butterworth, Old Town Kopitiam Kuala Lumpur, Old Town Kopitiam Cheras, Conneczone to counseling on operating cafe outlets in different areas and states within Malaysia. To support the cafe outlet business operations, their established the following subsidiaries as central food treat centres betwixt year 2005 and 2007 Emperors Kitchen commenced operations in 2005 Esquire Chef commenced operations in 2007 Dynasty confectionery commenced operations in 2007. In 2005, Gongga sustenances business activities also expanded to cater to the procurement of food items for OLDTOWN WHITE COFFEE cafe outlets. In the same year, Gongga fodder also obtained a proper certification from the Islamic Religious segment of Perak for the production of its roasted coffee powder. Furthermore, OLDTOWN Groups has obtained a HACCP certification from BM TRADE se curity Ltd for the processing and manufacturing of beverage roducts. In 2006, the fraternity also expanded the product export to Japan and mainland China markets. In the same year, the company incorporated Dynasty Kitchen as a distribution centre, which commenced operations in 2007. During this year, groups company also incorporated Oldtown Berhad, which will focus on investment holding and provision of management services pursuant to its itemization on the Main Market of Bursa Securities. afterwards the OLDTOWN Groups also started exportation to Thailand and Philippines.In view of groups company plans to expand more cafe outlet business operation to Singapore, OLDTOWN company also incorporated Oldtown Singapore in 2007 to provide management services, supply of food and beverage items to cafe outlets in Singapore. OTK Singapore commenced operations in 2008 with the launch of the first OLDTOWN WHITE COFFEE cafe outlet in Singapore. In 2008, the company of Dynasty Confectionery and Esquire Chef obtained proper certifications from the Islamic Religious Department of Perak for the processing of various foods.On other food-processing subsidiary, Emperors Kitchen obtained HALAL certification from the IFRC ASIA. To further affirm, OLDTOWN Groups adherence to international food safety standard and White Cafe achieved ISO 220002005 certification and ISO 90012000 from BM TRADA Certification in 2008 in addition to GMP certification by the Department of Public Health, Ministry of Health Malaysia in the same year. Within 2008, OLDTOWN Groups has expanded the product lines to include 3-in-1 instant coffee mix with cane sugar.In 2009, Gongga Food obtained a HACCP certification from BM TRADA Certification Ltd for the production of roasted coffee powder. OldTown White Coffee now exports its instant beverage mixes to more than 10 countries worldwide and plans to expand its cafe outlet network in the region. The group has an extensive chain of cafes in Malaysia via 194 outle ts as of end Nov 2011, and also operates a few outlets that are open 24/7 in certain areas. This hit includes fully and partially owned outlets, franchise outlets and licensed outlets.